This non-profit was formed to save a forested area being used for recreational activities from being cut down and paved over to be made into warehouses. A group of active citizens helped the city of Mukilteo acquire the remaining 98 acres of forestland from private owners in order to create a regional park. We achieved this goal by providing community outreach, holding public events, developing a complex multi-faceted marketing campaign including setting up political interactions, shooting video, managing social media, e-blasts, native content and a multi-year advertising and promotional program.